Nothing ventured, nothing gained! By displaying the total price to pay for its 1400 holiday homes, Ardennes-Etape has become the first actor on the market who strives for 100% transparency. The results speak for themselves!
Valentine’s Day, it’s become a synonym for the most commercial holiday. Who still goes along with this in 2015? A special menu at the restaurant charging you double. Specialties with chocolate of dubious quality. The Valentine’s hearts might make you feel a bit unwell…
And if we threw all of this out the window? Meet three holiday-makers heading out to the Ardennes, Valentine or not.
It’s official, the economic crisis has reached or neighbours to the north. A half million less Dutch travellers took off on vacation in 2014. A hit for the tourist industry in Belgium? Not really… Some industry actors do not succumb to this downward trend: Ardennes-Etape and the Domain of the Han Caves boast positive numbers.
An explanation…
Six episodes, close to two million viewers, a good cause, four celebrity Dutchmen and the Belgian Ardennes in a leading role. To promote our beautiful region as an excellent holiday destination for Dutch travellers, that’s the aim of ‘Wie opent het slot?’.
Away with old prejudices, because the majority of Ardennes-Etape’s managers are female. There is no distinction between men and women, expertise is the key value in this Ardennes company. We put three top ladies of this medium-sized enterprise in the spotlight.
Its name: ‘RL 2011/83’. Its goal: transparency. Its outcome: a completely revised pricing policy for all e-commerce websites. This new directive is in force since May 2014, but companies are given some extra time to make the necessary adjustments. Ardennes-Etape took on this occasion to become the first company in holiday home rental with a 100 percent transparent pricing policy.
